Hello im very new when it comes to adsense and while browsing this and other forums there's always alot emphasis on CTR could someone tell me what it actually is how I could improve it. Ross.
CTR means click through rate and refers to the percentage of your visitors that click on your ads (in the case of adsense at least.) You can improve it in many different ways including optimizing the placement of each of your ads to make them more visible to your visitors. By writing good quality, keyword rich content which will help to attract relevant ads that will appeal more to visitors and by changing the color scheme of the ads to better match your site design amongst other things...
Thanks For your reply ill take this information into account when placing my ads in the future,hopefully that will increase my CTR.
It's also dependent on the number of Ads which display on a page. The new interface allows you to get better more accurate information. What matters is how many people click on an advertisement per visit and less than per impression. You want to get something out of them. So if a visitor goes to several pages on your site and you have several ads on each page they may ignore most of them until they click. Conversely if you have a very high bounce rate they may see only a few ads. Learning to understand the behaviors of your visitors is what really matters.
Tips in getting higher CTR. Blend your website's background to ads background. Change the color of the title of the adsense ad to a similar color to your websites links Change the color of your adsense ad url to ash color Put another adsense ad box near the links part of your blog. Other traditional advises are putting adsense boxes instead of banners, putting adsense in the left hand side of your website near the navigation. hope this helps
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