I am working on a micro-niche offer and have created a simple landing page. I would love to here ANY AND ALL criticism that you can come up with! Hikari Shrimp Cuisine Thank you in advance.
How much bigger? I am not a fan of the sites that make text so big you have to scroll to read a paragraph!
As a landing page there is really nothing special about it and you are missing some key ingredients that give people a sense of security and are vital so that you don't completely waste your marketing efforts. First of all the header should be a a little more creative, I would actually combine the photo of the product with the title and text to make a defined header introduction. You don't have an about page, contact page, or privacy policy...people aren't just going to open their wallets when they have no idea who they are dealing with and what their options are should they have a problem. There is no indication of what kind of payments you accept, (MC, Visa, Amex, Pay Pal, Eurocheck ? what? How can I pay?) The way it looks right now, I would get the information about the product, and then back out and find a more professional looking provider. It looks OK, until you get down to the testimonials. They look out of place and not exactly organized properly..they look like they are just thrown in there. Basically, there is not enough information about the product, it is very vague.. Promotes Rapid Growth - The proprietary blend of ingredients promotes rapid growth. All you did was repeat yourself, you didn't elaborate on the point...you didn't sell it. Rich in Vegetable Matter - Including spirulina and other great food sources- if you are going to use a descriptive word like "rich" you had better tell me how rich and list more than one example. Enhances Color - Spirulina and other ingredients included have been shown to enhance color!- again repetitive, you just repeated the same ingredient from the first point. The page has no personality, no company name, not much information...it looks anonymous, and people won't buy from that.
I would add a photo of yourself or at least a photo of someone to give the buyer a sense of credibility. Also, make you opening catch font a bit bigger. It may help to work on the spacing of the testimonials because they a bit jumbled up.
Little too basic for my liking, you should get some design into that page and definitely make it look less childish.
The design is quite amatuerish - it's very cluttered and will send the readers eye all over the place. I would add more spacing, vertical and horizontal. The section "What the users are saying:" is especially difficult to read.