Hello All, I've been banging my head against the keyboard for the last few hours... so I figured it was finally time to ask for help. On my website, existing customers can login to their account by going to the login page and entering their credentials. What I'm trying to do is create 2 new Google Analytics profiles that accomplish the following: (1) Non-Paid Traffic, Excluding Existing Customers (2) Paid Traffic, Excluding Existing Customers The paid vs. non-paid I can do easily, but it's the second part that has me stumped. I basically want to tell Google Analytics, that if someone comes to my site and logs in, then ignore them completely. Don't show them as a visit, don't show them as a bounce, just ignore them as if they didn't exist. I tried putting an EVENT on my login form and then excluding the event, but that does not seem to work. Any ideas on how I can accomplish this? Thanks in advance!