Create a backlink while also giving out information about your website, products, etc. It is very important that customers know how to use your product/website/etc. Not understanding something usually turns customers away. Understanding this, I recently created a website, StepStation.com (http://www.StepStation.com), just for this reason. Not only will you create backlinks, but you will also be able to give customers step-by-step instructions on how to use your product, website, service, etc. For example, if you have a new photo sharing website, give customers step-by-step instructions on how to upload an album or change their profile picture.