Hi guys. Which one is more effective to promote a site? I looked around and saw that €0.04 CPM for 1000 views. Is it very effective you think?
Its really depend on site/service you are promoting. CPC is guaranteed visitors ad CPM is unsure. the more attractive your ad is more clicks you will get.
it actually depends on your ad quality I would suggest that you should start with cpc and later on once you have figured out which ad works best then you can switch to cpm
Lastdrop, my ad network from now offer flat rate - for adult publishers also. If you receive US/UK/CA/EU/AU traffic - i might be interested
you should try cpminventory.com for 400-500k per day ,Adult traffic starts at banner 0.20$ cpm Pops/redirected clicks 1$ cpm Let me know if you need any help skype sumeetlunia Good Luck
I would refer you to use CPC rather than CPM. CPC is costly but will give you the sure results .On other hand CPM is not sure result oriented technique.
I would rather use CPC because you will only pay for results and you can control and test better the conversion rates, the traffic and so on. For instance if you spend $10 having a CPC of $0.06 you receive 166 clicks which means 166 people visiting your page. If you promote a $1.6 email submit offer with a conversion of that landing page of 10% you make almost $27 which translates into a $17 profit. Just a simple example of how CPC can work relatively simply.
If your ad have a high click CTR, i recommend you CPM because it will cost you less money... however, CPC is sure because you only pay for result... so if you want the safest option, it's CPC... CPM is more like an ad-venture
I would say experiment with both. Set up two campaigns and see which one gives you the best results. You want actual clicks, and the CPC encourages that. However, the CPM can help you gain exposure -- an introduction to the world to let everyone know you're there.
CPC is better if you getting 1 cent clicks or find quality sites for exclusive CPM or you ends up on free softwares adverts with CPM.