CPM Advertising Vs Google

Discussion in 'General Business' started by Sohan, Nov 3, 2006.

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  1. #1
    Well I have my ads on a site that takes around 30,000 impressions a day. Now for the CPM ads I use RMX, and that has lowered my eCPM to 0.07, because people view the ads, but don't click. How would I be able to raise my ads?

    Also I've recently tried google, and I get an eCPM of 0.60 which is better. But the CTR is like 0.79%.

    What could I do? The site is a forum.
     
    Sohan, Nov 3, 2006 IP
  2. infonote

    infonote Well-Known Member

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    #2
    If you have a large number of unique visitors i thing CPM is better than Adsense.
     
    infonote, Nov 3, 2006 IP
  3. Hiops

    Hiops Peon

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    #3
    Could you guys explain what is CPM and RMX?
     
    Hiops, Nov 3, 2006 IP
  4. Sohan

    Sohan Peon

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    #4
    Rmx pays per impression. I have fixed it, and now I'm getting an eCPM of over 60cents from RMX.
     
    Sohan, Nov 3, 2006 IP
  5. Hiops

    Hiops Peon

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    #5
    Thank you Sohan, now I know what CPM is , it's a cost per thousand impressions, and does RMX have a website?
     
    Hiops, Nov 3, 2006 IP
  6. nariyukiyo

    nariyukiyo Peon

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    #6
    "RMX Direct" is at this website:

    http://direct.rightmedia.com

    They are in beta, but you can request an invite by going to the site.
     
    nariyukiyo, Nov 7, 2006 IP
  7. tke71709

    tke71709 Peon

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    #7
    Why do you care about the CTR, your ECPM is the only stat that matters and it's almost 10 times better!
     
    tke71709, Nov 8, 2006 IP
  8. DodgyAnt

    DodgyAnt Peon

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    #8
    This RMX looks pretty interesting. I have asked for an invite. What do you lot know about RMX?
     
    DodgyAnt, Nov 8, 2006 IP