Hi. A friend of mine recently took a look at my awstats for me and suggested CPM advertising may be a viable income route in the near future. From what I've read CPM works on page impressions and I have a relatively new website(3 months old) that gets a good number of page views per unique visitors. Yesterday and today I've had my 2 best days of traffic with over 100,000 page views. And a total of 200,000 page views this month. With an average of 20 pages/visit. What's best is my website is new, and I'm not really receiving the traffic at the moment that I anticipate. I'm aiming for 50,000 uniques a month by March. And if my 20 pages/visitor is maintained that'd be 1 million page views a month. So I'm considering CPM quite seriously. I would like some feedback from more experienced marketers first though. Pros and Cons of CPM. Thanks, Chris.
I hear some people say the CPM traffic isn't as targeted as PPC traffic. But still works and it is alot cheaper money wise than ppc. So you will have to test and see if it is right for you