CPM Ads question

Discussion in 'Google AdWords' started by richwannabe, Feb 13, 2007.

  1. #1
    My CPM ads have stopped running 2 days in a row and I am thinking that it may have something to do with a competitors ad schedule. Say a campaign costs only $1.00 for 1000 impressions, is it possible for a competitor to put an outrageous maximum bid (say $200) to shut everyone else out of the running?

    I have a campaign, that when it runs, only costs about $0.80 to 1.00 for 1000 impressions. I have raised the bid to $50 and still can't get it going. Same thing happened yesterday. Suddenly I started receiving impressions again this morning, only to have it stop about 3 hours later.

    Today, I even went so far as to delete that campaign, and start a brand new one - still 0 impressions.

    Any thoughts?
     
    richwannabe, Feb 13, 2007 IP
  2. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #2
    You'll need to wait 24-72 hours now for your new cpm ads to be approved. Every site targeted cpm ad is manually reviewed before it goes live. If you make a change to it after it's been approved it will go back into the que.
     
    GuyFromChicago, Feb 13, 2007 IP
  3. richwannabe

    richwannabe Peon

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    #3

    Normally it doesn't take that long for my campaigns to start though (even on the weekends).

    I was under the impression that the campaign stopped only if I changed the text of an ad currently running. Are you saying that if I make a bid change, change the target location, create an ad variation, etc that it stops the whole campaign?

    Also I have been wondering if I can have one campaign with identical ads, but all link to a different landing page? I thought I read somewhere that if you use a different landing page, you must promote a different service? Is this correct?

    Oh and I hope someone knows if advertisers can raise the bid so high that no one could ever beat them out (unless they want to pay an outrageous CPM)
     
    richwannabe, Feb 13, 2007 IP