So as the title says, my CPC is very low...to be specific - about $0.12. The CTR is about 0.50%... Any tips on this please?
Some keywords are worth a lot less than others. This is usually because the potential revenue earned form the advertising is lower as the product is inexpensive.
Yes I just have 2 ads. One in the sidebar and the other one below single posts. you can visit myblogismymoney.com to check it out.
While doing your keyword research look for terms that have low competition, over 5,000 searches, and a CPC of $5 or more.
To tell you the truth, I had a look at your site and I missed both the ad units. I had to scan the page again to FIND them. Maybe your CTR is low because a normal person's eye doesn't notice the ads you have placed. Try placing an ad unit after post titles. This may look absurd to your readers and it would not be too pleasant, but you can give it a try. Try a different placement of ad units. Especially change the location of the unit which shows the least CTR. And about your CPC - I think it is good enough if you get most of the traffic from India.
Thank You for checking the site. You know, I tried putting it just below the titles (on single posts) and ended up with giving a bad user experience. My regular readers told me that it was rather annoying. The one below the posts has the least CTR, I guess I'll have to change that now. Thank you for the advice. Cheers