CPC averages per industry

Discussion in 'Google AdWords' started by Rockstar82, Oct 15, 2008.

  1. #1
    Is there somewhere I can see CPC averages per industry/category? I am curious.
     
    Rockstar82, Oct 15, 2008 IP
  2. Rockstar82

    Rockstar82 Peon

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    #2
    I would be equally interested in average display CPM per industry.
     
    Rockstar82, Oct 15, 2008 IP
  3. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #3
    Only Google has those numbers. They do share with certain groups (like if you're a huge spender in auto they'll show you how you stack up to the auto industry) but they won't just hand out the data to anyone.
     
    GuyFromChicago, Oct 15, 2008 IP
  4. Toplink

    Toplink Well-Known Member

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    #4
    So why not start a Poll here?
     
    Toplink, Oct 16, 2008 IP
  5. Rockstar82

    Rockstar82 Peon

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    #5
    I know that forex CPC's are $6 on average, CPM's are very varied but for larger sizes (so no buttons) its about $10-15.
     
    Rockstar82, Oct 16, 2008 IP
  6. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #6
    Did Google share that with you? If not and you're arriving at an average based on your own account (and maybe a few others) that's not giving you any ttype of real average for an entire industry.

    That would pointless, you wouldn't learn anything of any value.
     
    GuyFromChicago, Oct 16, 2008 IP
  7. Toplink

    Toplink Well-Known Member

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    #7
    We would learn the CPC range of the industries represented here. I think that would be of value. At least an indication, and this is quite a large sample.
     
    Toplink, Oct 16, 2008 IP
  8. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #8
    I don't think a few random people voting on a poll would be of any value. To get an average for a vertical you would need to poll the entire vertical - which only G' can do with any level of accuracy.

    This forum is busy but we probably represent 0.0000000000000000001% of AdWords advertisers. Anyone who wants can start a poll (I think there's been a few dozen over the years) but personally I just don't see the value.
     
    GuyFromChicago, Oct 16, 2008 IP
  9. Powerpronj

    Powerpronj Member

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    #9
    I would love to see that information...
     
    Powerpronj, Oct 16, 2008 IP
  10. info-web

    info-web Peon

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    #10
    I would also like to have such data over here.
     
    info-web, Oct 17, 2008 IP
  11. kappaknight

    kappaknight Peon

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    #11
    Spend over $25k a month with them and you'll get it. :)
     
    kappaknight, Oct 17, 2008 IP
  12. Rockstar82

    Rockstar82 Peon

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    #12
    I spend much more then 25K with them. Ill ask but I doubt they'll give it to you for every industry.
     
    Rockstar82, Oct 20, 2008 IP