hello, anybody has a solid proof that conversion rate of the people clicking the adsense ads can affect the Cost Per Click? if yes, any idea how google track such a thing? plus not all advertising websites monetize from sales/subscriptions how does google assess conversion on such websites? Please help me specially with the first question. thanks alot
Many adwords user place the tracking code on the landing page, order page or thanks page. Anyway, as long as you got sample data of percentage, you can estimate the whole data. I do not have proof, but I think if lower the pay out for less useful traffic is very reasonable.