If the niche you are trying to sell products/services to is making money offline/online and you do not know how to make money offline/online, it will be very difficult to gain credibility, authority, etc., to drive and keep traffic coming to your website. You would be much better off trying to make money on a topic that you have strong knowledge in. Fear not. DP is filled with newbies, some of whom have been members for years, yet have never learned a thing about IM. Clickbank is a digital affiliate site that has been around for a long time. You should look into them.