So things were fine with sales until my account was converted to PANAMA system. I am getting the same amount of clickthroughs from all the same keywords. However sales are dead..... Only thing i have not checked are if AD TITLES or DESCRIPTIONS were changed when they were transferred to new system? Anyone know?
I found horrible changes to my ads after converting! It took me a while to go through each one and alter them. In some cases, the short and long descriptions were out of whack (most ads didn't include a short description.) I know from siting in on a Yahoo conference call that they attempted to map things over accurately but when that process failed, they did a Ad001, ad002 type thing. I had some really messed up ads and ad groups. Good luck.