I have a page called ordercompletion.php, which will house the conversion tracking code for Adwords. A variable called amount is passed to this page. e.g. mysite.com/ordercompletion.php?amount=50 Since the amount will change from time to time, how would I pass on this dynamically generated amount to the Adwords tracking code? Below is the code they have for a hardcoded value. But I want dynamic values. <!-- Google Code for Purchase Conversion Page --> <script language="JavaScript" type="text/javascript"> <!-- var google_conversion_id = 1234567890; var google_conversion_language = "en_UK"; var google_conversion_format = "1"; var google_conversion_color = "666666"; if (5.0) { Google AdWords Conversion Tracking Setup Guide 4 var google_conversion_value = 5.0; } var google_conversion_label = "Purchase"; //--> </script> <script language="JavaScript" src="http://www.googleadservices.co.uk/pagead/conversion.js"> </script> <noscript> <img height=1 width=1 border=0 src="http://www.googleadservices.co.uk/pagead/conversion/1234567890/?value=5.0&label=Purc hase&script=0"> </noscript> Code (markup): Any ideas? Thanks, Jon
"Conversion tracking works with most of the popular webpage development languages available. For example, ASP users most likely have a dynamic variable such as <%=totalValue%>, while sites built with PHP resemble <?echo $totalValue?>." Source There is also a PDF: https://adwords.google.com/select/setup.pdf A little tip here, pass your PROFIT value rather than total value. It will allow easier ROI tracking and spend tracking in AdWords.