I read a couple of articles about ClickBank and the Gravity factor. Many articles mention that higher Gravity means higher conversion rate. Although this factor might be useful, it does not tell the exact CR. Based on that, is there a way to know the CR more precisely?
No, gravity doesn't mean high conversion rate. Gravity can mean that the product sells and has a lot of affiliates, and it's often the case that high gravity products convert really well. However, lower gravity products can convert pretty good as well. There's no real way to know the conversion rate unless you test the product yourself.
Gravity is the total number of affiliates that have made 1 or more sales of this product in the past 8 weeks. It maybe related to ROI, because it is timely manner. If ROI is not good, no marketer will keep selling this product and it will not make high gravity... However gravity is not everything, I've got tips from a super affiliates which can make sales houndred thousands dollar in 1-5 days....He does not sell high gravity product. High gravity product perhaps it can make sales, but it will not make thousands dollar per day like super affliliates do... What he does is he picking product from JV Notify Partner or other sources one month before launching timing.. He prepares well pre-launching and pre-sales material, start to promote, and when lunch timing comes... He has been ready... and baaaamm... get rush sales and earn thousands dollar each day.... When gravity has been high, it means too many competition.. he picks another product... and repeat again some method.. that's the why how to be a super affiliates...
You're mixing apples and oranges here. He's talking about picking an existing and established product, and whether high gravity relates to conversion rates. Preparing for a pre-launch can be very profitable, but it is not what the OP is talking about. If you're a good marketer, you won't worry about competition. High competition means that the market is profitable since there are so many people promoting it. If you know what you're doing, you can make tons of cash in a competitive market. A Lot of Competition = Big Market = A lot of Potential Money to be earned
I start with gravity 20-75.. not too competitive for beginner.. I also use software to monitor gravity...
I don't mix.. I just add another comment for gravity from other point of view... if product has not been sold yet, gravity is still zero... For this one you are correct.. I quoted "his tips" mistakenly .... however it needs to be considered.. lot of competition doesn't mean suitable for all people.. just imagine the newbie in clickbank.. have no experience... have no email list... and drectly jump into big market... generate traffic by PPC.. and the result is ....bankruptcy... unless they have unlimited funds...
Thanks for the answers. May be I did not explain properly. The gravity number means something. We can ask how useful is that number? I understand that a product with high Gravity sell more successfully. It seems that it is based on the last 8 weeks. I know it has more affiliates paid for having making a sell in the last 8 weeks. A product with a low Gravity score can also have a CR, but it surely has not a lot of affiliates making sales. I would be nice to have a score like in Commission Junction where we see how much money (in average) a product brings for every 100 clicks. At least, you have an idea of how much money you should spend for a particular product. You know the limit for being profitable (based on the average for all affiliates). At the moment, I am not sure how I can calculate the ROI for a product. I think the only way is to test. Many articles mention that we should take products with at least 20, 50 up to 120, 150, 200, but not too high because there is too much competition (it would probably cost too much to promote). I also read that higher Gravity is better because the product converts better. At the moment I would tend to go with a moderate Gravity and test with different ad campaigns. By the way, I have just found http://www.cbgraph.com/blog/what-is-clickbank-gravity/ when doing a research. This article seems to give the answers how to find products that worth promoting based on the Gravity. Let me think what you think about this article. Is the information reliable according to you? I also found other stuff, but I will check this tomorrow.
ClickBank will die a horrible death the day PayPal WAKES UP and starts supporting affiliate payments per sale. If vendors could manage affiliate payments all from within their paypal account there would be absolutely no reason to use clickbank.
I disagree. The good thing about clickbank is that you get huge exposure to the affiliates. You won't get the same exposure if you used paypal and If paypal handled the payments. Unless you have a huge established affiliate base, then going with paypal alone might be worthwhile. I would never switch to paypal if they introduced such a program. Also, a lot of people that don't have a paypal account are having a difficult ordering via the paypal interface. If you're big enough, it might be worthwhile creating your own affiliate network, however, most vendors will choose Clickbank since it gives them extra exposure to the world, and a lot more potential affiliates. It would be much harder to get affiliates if you used paypal alone.
I do not think that ClickBank will die, but PayPal might become more competitive for ClickBank. I think too that the marketplace full of affiliates is a big advantage for vendors. PayPal could do the same, but I am sure it will charge for this like ClickBank does.
CB has way more convenience leaving you with less and less to do. Plus any potential legal hassles are first routed through CB's own channels before you can be blamed with it-a big bonus for ebook sellers. Also, no payment complaints from affiliates or w/e since CB handles everything automatically and transparently. It would be awesome if CB started offering paypal payments though-that would be one way to get past the threat.