Content Network Direct Link Penalty?

Discussion in 'Google AdWords' started by glenndorsey, Oct 1, 2008.

  1. #1
    Hey guys,

    I haven't used Adwords in some time. Setting up a content network campaign as we speak. I want to link directly to the offer (not my site). Is there any penalty assigned to doing this within the content network? In other words, will it increase my cpc?

    I also have a quick arbitrage question. I've read that G penalizes for arbitrage (placing Adwords ads with the landing page displaying Adsense ads), but I don't see anything to that effect in the Adsense TOS. Does it exist, and where can I read what Google has to say on it?

    THANKS! :)
     
    glenndorsey, Oct 1, 2008 IP