Content network bid amount?

Discussion in 'Google AdWords' started by bob25, Feb 26, 2011.

  1. #1
    Is there a way to find out what the CPC for a keyword is on the content network?

    Thanks
     
    bob25, Feb 26, 2011 IP
  2. markgmktg

    markgmktg Peon

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    #2
    You're the one choosing this. You can either set a CPC by yourself or choose a CPM pricing based model which simply means that for each time your ad is shown a thousand times on the content network you pay a fixed amount you had set beforehand. This is pretty good if you have a high CTR on your ads because if you set your bid at 0.25/1000 impressions and get say more than 25 clicks then you just got super-cheap clicks (less than 1 cent/click) which is pretty cool. :cool:
     
    Last edited: Mar 1, 2011
    markgmktg, Mar 1, 2011 IP
  3. bob25

    bob25 Well-Known Member

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    #3
    I just want to see the approximate difference between between the bid amount for the search and content network. Adwords used to display the approximate CPC to reach #1, but I haven't used my Adwords account for so long I don't recall how to pull that info up or even if it's possible anymore. Thus the question.

    Thanks
     
    bob25, Mar 1, 2011 IP