Hi, On google webmaster it shows traffic is increasing but in reals via statcounter the site's traffic is actually decreasing way too low. I couldn't understand how come GW could show wrong stats ? What these impressions could be ? Please take a look at the attachment and kindly suggest what is this ?
May be that you are using two bot that's why GW getting confused... otherwise It doesn't appear any other prob... Best of Luck
you are using two google analytic account to track your website, to check go to your source code and search google analytics id