Hi all I am completely puzzled about the way Google is indexing (actually not indexing) this site www.diamonds.uk.com The thing is that it used to rank highly on G for many KW about 8 months ago. Now - Zilch! Nothing! Nada! A couple of weeks ago It went to page 3 for "Diamond Jewellery" but it lasted about 10 days and now nowhere to be seen again. The only KW it ranks in Google now is "diamonds uk" at an impressive 3rd place. What is even more puzzling is that on MSN it ranks on first page on most related KW, even for the single KW "diamonds". What is going on? What am I doing wrong???? I've been adding BL over the past 3 weeks but it's still showing as 12 BLs (there are definitely more than that!) Can anyone shed some light on this? What should I do?? Help!! Thanks in advance for any advice.