Does anyone know how to interpret the Clickbank gravity numbers? What are they based on ?' Sales per hundred? ,thousands ? more ? I am just wondering how high the conversion numbers actually are. I personally think people might be getting tired of ebooks and products ? Thanks
Below is direct from Clickbank. I have not come across anything that discloses the volume of entries used to create the calculation. If you want to make money with ClickBank try selling software. http://www.clickbank.com/help/affiliate-help/affiliate-basics/finding-products-to-promote/ * $/sale: This is the average amount that an affiliate earns for each sale of this product. This number takes into account refunds, chargebacks, and sales tax, so it gives an accurate picture of how much you can really expect to earn from a sale over time. * Future $: This number only applies to recurring billing products (i.e., products like memberships and subscriptions that regularly bill customers over time). This number shows the average amount an affiliate makes on all of the rebilled sales. Note that this number doesn’t include the original sale amount. * Total $/sale: For one-time purchases, this number is the same as $/sale. For recurring billing products, it equals the average total of the initial sale plus all rebills, divided by the number of initial sales. To put it simply, for every new purchase of this product, this amount is the average you’d make in total over the life of the new customer. However, this is just an average; this amount is not guaranteed. * %/sale: This number typically shows the commission rate for a product. It should only ever change if the vendor changes their commission rate. * %refd: This is the percentage of sales that were referred by affiliates. This can give you an indication of how popular a product is with affiliates, and how competitive it might be to promote it. * grav: Short for Gravity, this number represents a unique calculation by ClickBank that takes into account the number of different affiliates who earned a commission by promoting this product over the past 8 weeks. Since more recent transactions are given a higher value, this number can give you an idea of what products are “hot†at the moment, in terms of being promoted by many affiliates and making a good number of sales. However, high gravity can also indicate that there will be a lot of competition in promoting this product.
I would have refered to cb to to see what gravity is, too. I have read on the forum that gravity is not necessarily what people go after. Some sell high and low gravity products and have more success with low gravity ones ... It sounds to me after reading people's contributions that you need to go with something that you like and works. Check the product out, if you like it, most probably others will like it too!
Thanks very much for your help .I will consider your info and I suppose looking for low refunds /returns would be good also .
Hi guys! I think I got it wrong...from my understanding the time set for the gravity number was 10 days but now I am reading that it is 8 weeks which is a lot...but just to clarify if the gravity is 45 for example that means that 45 affiliates sold the product but 1 affiliate could have sold 200 products and another one 1... I believe that a god number of gravity will be less than 60 and above 9...it will mean that there is not much competition bust that the product is on demand...but again it is all on experience and a little research on the product you are thinking in promoting. Also... I totally agree Smile you have to get a product that you are willing to promote and enjoy in doing so. Best
Yes I also think 30 is good...depending on the product and competition...I guess below 60 is good I am promoting a product of 270 and there is a lot of competition...and if you are not a superaffiliate jet, like me it is kind of difficult to maintain the pace...
I means nothing, there are products with grav 8 that sell really good,but don't have many affiliates...
There's no correlation at all between gravity and conversion-rates. And there's no real correlation between gravity and numbers of sales, either. I promote 11 different Clickbank products at the moment, and the two that have the highest numbers of sales and the highest conversion-rates both have single-figure gravities (less than 10). It just means they have a relatively small turnover of affiliates. That can be a very good thing.