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Citysearch Sued for Click Fraud

Discussion in 'Pay Per Click Advertising' started by mwasiqansari, May 29, 2008.

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Citysearch.com is defrauding its advertising customers of millions of dollars by not only turning a blind eye to click fraud, but in fact encouraging it as well, according to a lawsuit filed today in Los Angeles Superior Court by Kabateck Brown Kellner, LLP.

"Most click fraud cases involve companies that simply turn a blind eye to it," said the victims' attorney, Brian S. Kabateck, Managing Partner of Kabateck Brown Kellner. "Citysearch does this too, since it has no real program to prevent click fraud. But Citysearch goes beyond indifference to actively incentivizing click fraud. Citysearch's motive is simple: clicks equal cash, whether they're fraudulent or not."
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Citysearch Sued for Click Fraud

mwasiqansari, May 29, 2008 IP

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