Here's a simple how-to guide you can follow to leverage online services that your fellow DigitalPoint member's have poured their blood, sweat and tears into building. It is almost unanimously agreed that video ads are going to dominate the future of internet marketing. So this how-to guide will be about how you can drive high quality targeted traffic to your website using video ads. Video ads that educate and entice the viewer resulting in low cost traffic that is more likely to purchase your advertised product or service. You need 2 things before you can get started with video advertising. 1) A video ad that promotes your offer. 2) A vehicle to get people to view your video. Before you start thinking i'ts too hard to make a video and YouTube doesn't really work for sales pitch videos - please note, this guide is not about YouTube or creating your video yourself. To get a video created you can do a search for video production services, which will result in your discovery that you need to spend $400+ to get a 30 second commercial made. There really hasn't been an Internet video ad production service until now. LeadsByVideo.com is owned by DP member zorde, they specialize in testing video ad click-through and conversion rates, and now have the expert staff in place to create high converting video ads starting at just $79. To tackle the second obstacle (getting people to view your ad), Adtoll.com (owned and operated by DP member Ruby), is an advertising network that allows you to get your video ad published on websites relevant to your target audience. Adtoll offers both a Cost Per Click Run of Network model and a fixed price per week Sponsored Ad model. Either way you can get pre-educated visitors to your site for a very affordable price, as low as 1c/click. Not bad considering video ads convert at a rate some 400% higher than banners and delivers much higher quality leads. If you're invested in building a product or service online, you owe it to yourself to get your marketing message out there, and video ads are definitely the way to do it.