Is there an SEO difference in terms of these: Free Web Hosting, PHP, Ftp, Domains - T35 Hosting Free Web Hosting, PHP, Ftp, Domains @ T35 Hosting Free Web Hosting, PHP, Ftp, Domains | T35 Hosting Is one better than the other? We used to have "T35 Hosting" first in the title, but noticed an improvement after putting it in the end... although i'd still prefer it in the front for visual reasons. Any suggestions?
You'll be pleased to hear that substituting one character for another is going to make no difference whatsoever As for your titles, you should have a unique title for each page and try not to stuff them with keywords. Just natural and relevant text. For the structure of your titles I'd do something like this: Home Page: T35 - Free Web Hosting with PHP Inner Pages: Domain Names - T35 There are a number of reasons why. I can elaborate a little if you want. Oh and try and keep your titles to 65 characters or less including spaces. - Matt
Hmm.. So Google doesn't care if you have something like '@' in your title? Is there a specific reason to have titles under 65 chars? I noticed an increase in visitors from google when I went from 20 char's to 49.
If your title is too long it will be cut off when displayed in a SERP. I think the cut off point for Google is about 70 characters now. - Matt
if the improvement is for the term "free web hosting" then it just confirm how important is your target keyword phrase should be near the beginning of the title.
Just a heads up on this, the character set you are using will matter. I use <meta HTTP-EQUIV="content-type" CONTENT="text/html; charset=iso-8859-1"> And just for argurments, I would do: Free Web Hosting| PHP, Ftp, Domains - T35-Hosting Also, Title case should rank higher Free Web Hosting| PHP, Ftp, Domains - T35-Hostingthan lower case free web hosting| php, ftp, domains - t35-hosting
The character encoding you specify will make a difference, but only as far as serving the pages are concerned. While ISO-8859-1 is fine for Western European languages (such as English), a person who's reading the page in Mandarinn will have problems (in such cases you're probably best off using UTF-8 for the character encoding, then specifying that English is your default language via the HTML element's lang="" attribute).
I doubt it actually, but capitalization issues is one thing I tend to avoid whenever possible. In your case though I'd go with the capitalized letters (as was suggested, ie "Free Web Hosting") simply because it appears to be more of an accepted convention than anything. I could be wrong though.