Just wondering if there is any way I can see how much my Competitors spend on CPC in a day, week, month? Also any way of finding out their Conversion % and traffic they get to their site each day. Sorry for all the questions but very new to this.
As far as I know, no, you cant see your competitors budgets, but YES you can investigate WHAT they are using - both -> keywords and creatives (ads) When Im running competitive analyze for my clients usually I go with a software called - keywordspy - give it a try I think they offer a limited free option. Cheers Lucio Dias Ribeiro
I have my doubts about keywordspy - I've done the obvious test of seeing what it comes up with for one my own sites, and it's just wrong, I've just tried again (the free trial, obviously) - and nope, not keywords that I've ever used.
you want analyze your competition in google.yahoo.i think keyword elite will be a good tooling for your study the market.
Magda, How far out was it? Was it so wrong, it was pretty much useless? Or did it give you a reasonable list that you could have then gone and checked manually? Cheers, Steve
keyword spy is not 100% accurate. it supposedly gives you the full keyword list someone is using. after tests on my own accounts, the results weren't that great. it may take their software a lil time to gather more accurate info, especially with newer adwords accounts. just my 2 cents.
Magda, you're right, the system is not 100% proofed but it gives a general idea, good for benchmarking. I've subscribed to the paid service and apart of the number of requests and results been longer theres no big difference from trial version. Cheers Lucio
there is no way to spy on your competition, all you can do is guess what keywords they are bidding on and then guess what their CPC is.
i don't think it is exactly possible...... use your own brain... things will trigger out automatically
There's no easy way to find out. You could try setting your own CPC at different levels and see where your ad position ends up. This will give you an idea of what a competitor has to pay at the different levels, however, this method does not take into account CTR.