You can re-write the content, but this one is not suitable for SEO. Better write some unique content by yourself. Always prefer quality over quantity when you write someting.
I asked them once about using their images and they said if I use them to sell their products its OK. I was actually selling a DVD and they had some cool screenshots. They said you can use their stuff as long as it isn't a contribution from a third person.
I prefer to rewrite product reviews on amazon becomes my unique content. And I don't change the Editorial Review.
For my blu-ray articles I've uploaded my own blu-ray cover images (8-10 images per blu-ray box, made by mobile camera) and Google has added these images to image search index on next day. So, original content (text and images) is the best solution for amazon product promotion.
definitely possible. in fact, it is probably even better to rewrite than to use the original one. of course, best is to write-up a new one