can I achieve UK ranking using 301 redirect?

Discussion in 'Google' started by king2163, Dec 11, 2007.

  1. #1
    Hi,

    I have a website www.a.com. i have very good Google ranking of website a.com on www.google.com. I want good ranking on www.google.co.uk. At the start, website was hosted at US server. For UK only result I had shifted the website at UK server and now it is giving UK only result but have low ranking on WWW.google.co.uk in comparison to www.google.com.

    I am thinking to use 301 redirect to redirect www.a.com to my new domain www.b.co.uk. is it ok?

    can I get good UK result like US without loosing my any ranking?


    Please help.
     
    king2163, Dec 11, 2007 IP
  2. mrcrowley

    mrcrowley Peon

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    #2
    If you optimise your site to a UK audience you may lose some ranking in google.com but gain in google.co.uk Try to strike a balance between both if you intend to target both audiences.
     
    mrcrowley, Dec 11, 2007 IP
  3. JoebeeKenobi

    JoebeeKenobi Peon

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    #3
    Generally the best result on google.co.uk SERPs is to run a .co.uk domain with UK hosting. And a seperate .com site hosted in the US for the google.com SERPs. However, I do run a .com on UK hosting and achieve decent results in both US and UK SERPs. It requires plenty of work to make the site relevant for both and to be honest we do better in .co.uk SERPs than the US (although partly because of higher search term competition over there for the niche). We find in our niche alot of people tag 'uk' to the search term aswell so bearing this in mind as part of your on-page optimisation and in link anchor text will help improve relevancy for uk if you decide to go that route.
     
    JoebeeKenobi, Dec 11, 2007 IP
  4. flanok

    flanok Active Member

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    #4
    You are now playing 2 different games on 2 different playing fields.

    Decide which market is the most important for you.
    If it is the USA, put it back to where it was.

    If it is the UK, moving it to a UK server was the right decision, but I would have still left the domain as .com because Google will now treat this .co.uk as a new URL, you will have lost any age value.

    Then start a second site on a relevant server, with different content for the second most important country and link both sites together.

    Mark
     
    flanok, Dec 11, 2007 IP