Hey again, and yes Google does pay by impressions but with this option youd have to use CPC in rotation as well. If youre planning on monetizing with traffic, use Adbrites Full Page Ads. They're reliable, trustworthy, and the viewer can skip them at their will. So now, lets say your site does get 10,000 daily pageviews thats 10,000 times $.01(1 cent) which is about up to $100 a day if you decide to use it (most forums dont which is why they dont see major earnings ). Heres the problem, Adbrite only pays in checks for now, but if you want you can check out some of my earnings and checks on my site if you want to know what they look like. Adbrite is just like Adsense for the most part, just with more options. Anyways Good luck!