Can anyone give me some key examples of white hat, black hat and gray hat SEO?

I understand what white hat, black hat and gray hat means, but these terms were explained to me quite a while ago now.

Therefore I was wondering if anyone could "bursh up my knowledge" and offer some key examples of what constitutes a black / white / gray hat technique... just in case their is a obvious one I am not aware of.

Cheers guys

 

Hi ..
Keyword stuffing is a common example of Black hat Seo.
Much of the arguments being used to defend the nature of grey hat depend on the context in which things are viewed . For example: cloaking, paid links and duplicate content. Grey hatters would say that cloaking isn’t always black hat; that cloaking is legitimate if your website had content that would make it logical for the search engine to see but not the user – like the content behind a ‘member’s only’ section.

 

Hi Andrew,

Hope this helps

Black Hat Examples: Buying links, keyword spamming on site, link spamming, optimising a page to appear in search results for a keyword/keyphrase then redirecting that page to something totally different.

White Hat Examples: blogging, article submission, contextual link building (this is flavour of the month)

Grey Hat Examples: I would probably put blog commenting in on here, the jury are still out on this. some ppl class it as a way to build links, however hardcore bloggers call it spamming. But as long as its allowed, I will continue to comment on DoFollow blogs. Although Sandis does not agree with me on this

 

Black Hat : techniques or tactics which have been defined by Google as in violation of the Google “Quality Guidelines” (see “Quality Guidelines, which outline some of the illicit practices that may lead to a site being removed entirely from the Google index”) . The Black Hat label applies to those methods specifically mentioned n the “Guidelines”, other methods and/or tactics or circumstances mentioned by Matt Cutts in his blog, in Matt’s comments on others’ blogs, or just about anywhere anyone from Google says anything that strongly suggests Google took action against a site for some specific reason. Black Hat SEOs know what they are doing is defined as BAD, and do it anyway for specific reasons (not usually including “get banned”).

White Hat: techniques or tactics which can be defended as NOT being contrary to the spirit of Google’s expressed quality desires, by citing Google’s own published guidelines.

Grey Hat (or Gray Hat): define Grey Hat as the practice of tactics/techniques which remain ill-defined by all that published material coming out of Google, and for which reasonable people (not White Hat SEOs, mind you, but “reasonable people”) could disagree on how the tactics support or contrast with the “spirit” of Google’s published guidelines.