Yes CPC is slightly less (as per my campaign handeling exp). I am using the call-only-ad, and it getting nice response. If you have some offter while running the call-only-ad, definitely it will give you great ROI. Here are soem reason why should we use call-only-ad 79 percent of smartphone owners use their devices to shop. 82 percent of mobile shoppers are using search to help determine what they are going to shop for. Mobile users are mobile shoppers, and it’s all the more important to have your paid search ads front and center. 70 percent of people searching on mobile will call a business directly from the search results.
The paid advertisements effectiveness will depend on how well your ad content performs in the web. Is it new? Interesting? Beneficial? and especially engaging to the target users. The cost of this ad will depend on your budget and analysis.
heres what i got ' pls help cafe gano 14 $9.41 1.58% 888 0 $0.00 0.00% reishi coffee 4 $3.29 0.64% 629 0 $0.00 0.00% honolulu handyman 4 $7.28 22.22% 18 0 $0.00 0.00% handyman oahu 3 $7.49 6.12% 49 0 $0.00 0.00% ganocafe en espanol 3 $2.40 1.96% 153 0 $0.00 0.00% View saved filter » 1-5 of 1084 All enabled keywords(102) Keyword Clicks Cost CTR Impr. Converted clicks Cost / converted click Click conversion rate cafe gano 14 $9.41 1.58% 888 0 $0.00 0.00% coffee sales 4 $3.77 0.05% 7,430 0 $0.00 0.00% reishi coffee 4 $3.29 0.64% 629 0 $0.00 0.00% honolulu handyman 4 $7.28 22.22% 18 0 $0.00 0.00% Crown molding 3 $6.46 6.82% 44 0 $0.00 0.00% View saved filter » 1-5 of 102 All enabled campaigns(2) Campaign Status Clicks Cost Impr. CTR Converted clicks Cost / converted click CoffeeBeanRoast Limited by budget 51 $41.94 17,503 0.29% 0 $0.00 EMC - Handyman Eligible 40 $60.34 4,097 0.98% 0 $0.00 View saved filter » 1-2 of 2 All enabled ad groups(7) Ad group Clicks Cost CTR Impr. Converted clicks Cost / converted click Click conversion rate Healthy Gano Coffee - Wholebean Roasted Reishi 50 $41.24 0.32% 15,768 0 $0.00 0.00% Carpentry Services 15 $23.37 0.51% 2,915 0 $0.00 0.00% Door Replacement Oahu 12 $13.10 3.25% 369 0 $0.00 0.00% PHO HANDYMAN 6 $10.52 2.26% 266 0 $0.00 0.00% Oahu Handyman 5 $9.02 2.00% 250 0 $0.00 0.00% View saved filter » 1-5 of 7 Keywords below first page bid(52)
The paid advertisement effect will depend on how well or publish your ad content performs in the website