I'm looking at buying an established website for around $25,000 and I'm wondering what key indicators would suggest the offer is a scam? In other words, when analyzing a potential website aquisition what do you first and foremost look at to tell if the you may be buying a bag of false goods? Any insight would be greatly appreciated. Thanks!
I have here some tips in Buying Established Websites 1.) Check Backlink Site:domain.com- The More the Merrier 2.) Google PR- The highest the PR the Better 3.) Alexa Ranking- 4.) you can use online appraisal tool. http://www.dnscoop.com/ 5.) Traffic proof- Google analytics and Awstats 6.) Proof of revenue 7.) Check seller's profile - 8.) Ask people- You can ask people in Forum like here in DP for the approximate price 9.) Domain Age
According to this Sitepoint article DNScoop is a complete waste of time. That article is the only comprehensive and sensible piece of information online about valuing websites. With regards what to look for - you can start your due diligence here.
@foggy Thanks for the link but you can use DNScoop to check baclinks, domain age and other details also
That's true. I was replying to your comment about using it for appraisal i.e. value indication. There are a lot of places that can give you the backlinks/domain age type information and a lot more. Check these tools and the ones at SEO Book.