Business Week Article on Click Fraud

Discussion in 'Google AdWords' started by biggerboy, Sep 25, 2006.

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  1. #1
    biggerboy, Sep 25, 2006 IP
  2. shauner

    shauner Well-Known Member

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    #2
    I just got my BW in the mail today and the cover story about click fraud definitely caught my eye. Click fraud is ultimately costing consumers more for the products and services they desire because of increased marketing costs due directly to invalid clicks.

    The only ones profiting from the click fraud are Google, Yahoo and the unscrupulous individuals mass producing clicks on turnkey MFA sites.
     
    shauner, Sep 25, 2006 IP
  3. MrPoloShirt

    MrPoloShirt Peon

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    Good article. Sometime needs to be done by Google and Yahoo to stop offshore clicks from charging US companies money.
     
    MrPoloShirt, Sep 25, 2006 IP