Bullet Proof Marketing For A Social Network

Discussion in 'Social Networks' started by FashionNetwork, Mar 6, 2008.

  1. #1
    I have a social network that evolved from what was just a blog. I know it has probably been brought up on the forum time and time again, but what can be done to market or promote a social network.

    I've done pretty good so far getting some traction we have close to 2000 members after erasing several hundred for not being active. I like to keep it as progressive as possible, but only want members who are there to truly participate.

    Our theme is Global Fashion Network: Where The Apparel Industry Connects

    Some of my promotional efforts include:
    • Free clothing for the member with the most referrals
    • Highlighting members on the main blog that receives thousands of daily visitors and over 2000 subscribers separate from the network members
    • PR release to related blogs
    • Contacting all related fashion schools and getting students involved
    • Getting profiled in local newspapers and magazines
    • Did the myspace tom thing so members don't feel alone when joining
    • Also have unique features like fashion faceoff when you can compare your company against real-world competition...bragging rights and word of mouth

    I think the main thing that launched my business network is the fact that I already owned a successful blog.

    Any other ideas that you have used or think will directly help my nice business/social network?
     
    FashionNetwork, Mar 6, 2008 IP
  2. retrogod

    retrogod Peon

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    #2
    Try adding image laden posts to www.stylefeeder.com ad www.kaboodle.com - and look for directories of social networks and add ya links and even boost your traffic with something like www.trafficswarm and make sure to get articles/posts digged - promote the blog side more and offer incentives for your members to do the work or you. Can I get a look in? My site is www.buy-tees.net - I'm an independent UK t-shirt designer - check it out. I'm personally hoping article writing will promote my site - will let ya know if interested how it goes. Seo is soooooo expensive these days damn! Kinda difficult in our field I know...
     
    retrogod, Apr 2, 2008 IP
  3. retrogod

    retrogod Peon

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    #3
    When I say incentives I mean cash really lol - it's painful but true
     
    retrogod, Apr 2, 2008 IP
  4. Bbau01

    Bbau01 Well-Known Member

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    #4
    Sounds like you have done a nice comprehensive job so far.

    Apart from the general gaining backlinks, press releases blah blah, I can only think maybe some high fashion video clips spliced together, that should be easy enough, free and we all know how popular youtube is.

    Good luck with your site :)
     
    Bbau01, Apr 3, 2008 IP