Hi everyone, I've been having a hell of a time trying to figure this one out. Say you want to rank for all terms that contain the words 'blue widgets' in them. If you type 'blue widgets' as one of your keywords, and have it set to broad, you will rank for some terms, but not all. For example, if someone were to type in 'new blue widgets' you'd probably show up, but if they typed in 'where can i find the best blue widgets in chicago?', your ad wouldn't show. Now I've seen some sites that no matter what term you search for, as long as it has the words 'blue widgets' in it, they will show up. What would be the best way to achieve this?
pay more for keyword, because in your example there is "chicago" and "best" and those keywords are money hungry for many industries like sport, travel, leisure.