What's bad is that Google holds this guy up as an AdSense model...yet "normal publishers" like most of us are not allowed to duplicate many of his tricks.
I fell for that trick once There are a mixture of Google adsense text ads on the page and Google adsense link units.
I've seen this before. This guy is some kind of special publisher that can do pretty much anything he wants. Thats why theres like 5 or 6 ads on one page and the text from his ads are larger than normal ads. Both of those are not allowed to normal publishers.
What are you talking about? We're allowed up to 8 ads on a page (3 link units, 3 ad units, 2 Google search boxes). You don't need to be a "special" publisher in order to display 6 ads.
Yes, he is a premium contributor to adsense revenue, so he probably is somewhat exempt from the rules.
I don't think that is allowed to place it under the text "Flooring". either sponsored links or advertisements are allowed.