Google Just shutdown all my ads in one of my campaigns. They claimed it is a bridge page. I check the term of bridge page of the Google faq. How is it any different from a landing page that all affiliates use. I am sending traffic to a page that I hope user will then continue to go to merchant pages thus converting and earning me a profit. Can someone breakdown a "bridge page for me" Since I can't see the difference.
Web Definitions says: "is similar to a "Doorway Page", because it is an entry page into a website designed to target keywords that are usually absent from the home page or internal content." So does your apparent 'bridge' page contain the keywords you are targeting in your Adwords campaigns? Maybe this is something to look at... Try creating a new campaign with a different page that contains your keywords and try again, sometimes I've had to start a new Google Account to test out new strategies. Let us know how it goes.
Yes, each adgroup is 100 keys or less. I think it's because I am trying to use terms that google expects me to pay 5 per keyword for. But I refuse to pay that much so I had set up as many long tail keys as possible and set maximum to 1.00 and I was going to go from there but no luck. I will try your theory and see how it goes. It took me a while to seg those keys and campaigns and I am pissed.
This is part of the new affiliate rules that Google are introducing: What affiliate program are you using? what is the format of your destination URL?
Yes, I read that that's what made me even more confused. I am using azoogle ads. I create custom landing pages for all my campaigns. Then from the LP pages I sent the user to the affiliate url via php redirect. google ads look like this. Display url: site.com Destination url: site.com/landing one.htm Link on landing page: site.com/clickhere.php Link then redirect users to : --> Merchant page
I think that you are violating the new affiliate rule as you are using a bridge page (a pure click here page). you have 2 options: - link directly to Merchant page by using the affiliate link as destination URL. - or substitute your bridge page by a pre-sale page with some text, review or something like that. Remember that your account are under Google spot, if you try to resend your ads and they continue to violate TOS you may be banned - if you decide to migrate your bridge page to a review page, ask for Google staff approval (ask if now is ok) before resending your ads.
Now it's starting to make sense. I am going to start creating some review pages and see how that goes. I am not going to send my ad back up till I have new pages, new links etc. But thanx for the help. I am starting to see the light... Stan
That's not a new policy, it's been around for a while. My suggestion - just try resubmitting it, see what happens. It may just be an overzealous editorial person looking at your landing pages. If it gets knocked again, then redo something.
"link directly to Merchant page by using the affiliate link as destination URL" is this part of the "new" rules? i thought this is not allowed
A "bridge page", "landing page" and "doorway page" are all the same thing. In other words if you are creating a web page whose sole purpose is to send visitors straight off to a merchant (via affiliate links) then it is a bridge/landing/doorway page and could be banned by AdWords. Google are getting increasingly strict on this policy. Sometimes if you add lots of unique content such as the following then it *may* get approved. Product reviews Product reviews from the public (your users) Comparisons to similar products Links and reviews/articles about related products Sitemap, contact us, terms and conditions, privacy policy pages I've spoke to Google at great length about this. The frustrating thing is there seems to be various degrees of double standards around. For example my landing page for a certain service was banned yet 5 of my competitors were still showing. They were all showing pretty much the same stuff as I listed above yet mine got banned. When I asked Google why my competitors sites were allowed to be displayed I get the standard "we do not comment on other individuals ad campaigns". So all I can recommend is to add as much genuine unique content to your landing pages. Really think outside the box and thing about what you can add to your pages to really differentiate them from the competition.