Bounce Rate?

Can someone explain to me how bounce rate is calculated? I am struggling to understand how they come up with % value.

 

It is depending on average time spent to the pages

 

It's the percentage of visitors who only look at one page.
You may find it more useful to look at the Depth of Visit metric which is under Visitors > Vistor Loyalty. This tells you the percentage that looked at 1 page, 2 pages. 3 pages etc etc

 

Hello andreyp,

Bounce rate represents the percentage of visitors to a site who “bounce” away to a different site, rather than continue on to other pages within the same site. What is your bounce rate? There are many things that you can do to lower your bounce rate thankfully. Here is a list of 10 ways to lower your bounce rate http://bit.ly/9WM0YT

Kindly,

Shelby

 

Bounce rate is a percentage. It represent the number of vizitors that comes to your site but not stay in your site. They comes, and lives.
A lower bounce rate is better than a higher bounce rate.
If you have a good content you will probably have a lower bounce rate.
As an example, a percentage of 30% bounce rate is a very good bunce rate percentage.

 

It is actually calculated from the single page visits, usually entry visits, vs. the time spent on each on average. The higher the single page visits and the lower the time spent, the higher the bounce rate.

 

Point to the place in google analytics help pages where it says 'time spent' is a factor in bounce rate.If you can't, don't make things up

 

Number of visitors leave the site from checking any other page and not spend any time on site.

 

Bounce rates can be used to help determine the effectiveness or performance of an entry page. An entry page with a low bounce rate means that the page effectively causes visitors to view more pages and continue on deeper into the web site.

 

bounce rate not related to time that your visitor spend on your page - the true meaning is : bounce rate - visitor the left from the same page its arrived - which mean that the visitor didn't go to any other page in your website.
this is a problematic issue as if your SEO doing great job its mean he bring your customer to the exec page(topic) he is looking for so if the visitor got his answer or info he will probably will leave from that page out.
40-50% rate in the USA for a good SEO page is OK results.
off course if we are talking on e commerce website than the person have to switch to other pages to buy/get more info than the rates will be different.

 

The formula used to calculate bounce rate is:
Bounce Rate(in %) = Total Number of Visits Viewing Only One Page / Total Number of Visits

Total Visits say: 87
Google Analytics shows Bounce rate:37.93%

Say X is the visits in which the person left your site from the entrance page.

37.93% = X / 87
X=37.93% * 87
X=33 approx.

So 33 is the visits in which the person left your site from the entrance page.

X% = 33/87
X=0.3793*100=37.93%

A bounce rate according to me is noticed when a person left your site from the entrance page within less than 10 seconds. May be its different!!!!

I hope i am making it clear to understand the formula. Got ?

Am I correct with it or not?

 

so complicated, i also want to know about it, thx u alot

 

@ilovemoney: the above replies should be enough to give you a basic understanding

 

It is not a rocket science. Bounce rate is the fraction given by the following equation.


Bounce Rate = Total one page visitors / Total visitors

Singhvineet also said the same with an example.

 

It is actually very simple! I was expecting google to come up with some crazy formula which is in function of the time spent

 

Bounce rate or exit rate It essentially represents the percentage of initial visitors to a site who bounce away to a different site, rather than continue on to other pages within the same site:

A visitor can bounce in analytics by:

Clicking on a link to a page on a different web site
Closing an open window or tab
Typing a new URL
Clicking the "Back" button to leave the site
Session timeout

 

Anything less than 60% should be good.

 

A good bounce rate completely depends on what kind of site you run, if it's a blog then you would expect it run at around 70-80% but with an ecommerce store you would expect it to be around 25-30%, I worked for a company once who rebranded and the bounce rate increased overnight as the customers didn't recognise the brand so just left the site

 

not so accurate...

 

Thanks for these equations. I always wondered how they calculate the bounce rate. Are you sure these are exactly the kind of equations they use?