Bounce Rate Vs Exit Rate

Discussion in 'Traffic Analysis' started by Nups, Dec 12, 2008.

  1. #1
    Hello all you Experts,

    My landing page is abc.com/a.html which has 3 links on it which point to xyz.com/z.html, abc.com/b.html & abc.com/c.html

    100 users visit abc.com/a.html (Landing Page) out of which:

    60 precede to xyz.com/z.html.
    20 people visit abc.com/b.html page and leave the site (close the browser).
    10 people visit abc.com/c.html which again has a link to xyz.com/z.html, out of the 10 visits 7 go to xyz.com/z.html and 3 leave the site (close the browser).
    AND 10 people leave the site on the landing page itself (abc.com/a.html)

    In this case what is my Bounce Rate & Exit Rate for abc.com/a.html, abc.com/b.html and abc.com/c.html and an average Bounce & Exit Rate on the entire domain www.abc.com
     
    Nups, Dec 12, 2008 IP
  2. gostats

    gostats Peon

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    #2
    In such a situation, you are best off to describe this as "a funnel" and mark each progression as a conversion rate through each point in the funnel.

    For the bounce rate itself, you have a 10% bounce rate.
    (the rest of the pages cannot be considered a bounce rate as they are at non-starting paths through your site)

    By the way, what stats system are you using to track?
     
    gostats, Dec 12, 2008 IP