Bounce rate is the percentage of web site visitors who arrive at an entry page, then leave without getting any deeper into the site. So, percentage of web visitors who only see a page from your site and leave.
if your converting pages are your deeper level pages of course , cause for my business site people need my telephone to call and its on the first page , so no problem for me
i have read some articles which says bounce rate effects your serp results. it's better to have low bounce rate
I don't agree with them how would google know them if you are not using google analytics.You may say google toolbar but that will be a lot of data to analyse.
Just before signing up with GA, I was with extremetraffic, and they as far as my eyes could look in to stats never had bounce rate.
Yes, lots of people are saying lots of stuff most of which is just bs ... but for me bounce rate is a problem - it could mean you're targeting the wrong keywords or you're adertising/exchanging links on the wrong sites.
unless you want people to click on the ads on your site instead of reading what your site is about.. I put extra ads on the entry pages of my site with the highest bounce rates.. as people leave my site anyway, I prefer to earn a bit on it and have them click on an ad instead of using the back button of their browser..
High bounce rate is good for earning more money for your adsense account and high CTR I would say. People visits your site and just can't find what they looking for so there is high chance they will click on ads
someone comes to your site and doesnt find what they wnat so they click an ad and are gone forever. someone comes to your site, finds what they want, spends more time on the site, repeat visits, and many more chances for that visitor to click on a related offer. I win. You lose. High bounce rate is never a good thing unless its a squeeze page or super thin affiliate site.
I found a couple of good tutorial sites for Google Analytics: http://blog.convurgency.com/category/google-analytics/ http://www.epikone.com/blog/tag/google-analytics
well not necessarily. adsense ad clicks will be counted as bounce rate..so if ur bounce rate is too low then it can be either your users are engaged with the content or you are not getting adsense clicks. at the same time, people should be able to get to the content. So reasonable is better, very low isnt too good