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Bounce Rate, Exit Rate

Discussion in 'Search Engine Optimization' started by kshuklaindia, May 15, 2012.

  1. #1
    Hi All,
    SEMrush
    i want to know different between Bounce Rate And Exit Rate please share your knowledge.
     
    kshuklaindia, May 15, 2012 IP
    SEMrush
  2. hassan001

    hassan001 Active Member

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    #2
    Bounce Rate means Exit Rate....

    Number of people which quit your site in less than one minute.....

    Regards
     
    hassan001, May 15, 2012 IP
  3. omgcats

    omgcats Member

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    #3
    hassan001 is incorrect, bounce rate and exit rate are different things, and neither one has to do with how much time is spent on the page.

    Bounce rate is the percent of people who arrived on Page A and left that page without viewing any other pages. Exit rate is what percent of people who viewed Page A left from that page, regardless of what page they entered your site on. If a lot of people come in through Page B and then leave on Page A, that will contribute to Page A's exit rate but not the bounce rate. So if you have a slideshow with 10 images, you might see a high bounce rate on image 1 but a high exit rate on page 10 where people finish and leave.

    Bounce Rate = people who arrived on Page A and left on Page A / all people who arrived on Page A
    Exit Rate = all people who left on page A / all pageviews of Page A
     
    omgcats, May 15, 2012 IP
  4. MoolaMails

    MoolaMails Peon

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    #4
    Bounce rate is how many people visited your webpage only to leave without going further into the site. A high bounce rate is bad and means that people did not find your page interesting. Exit rate is different and less important.
     
    MoolaMails, May 15, 2012 IP
  5. sabrina

    sabrina Active Member

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    #5
    Bounce rate refers to the percentage oReducing Bounce and Exit Ratesf visitors who view only one page of your website before leaving. In other words, the visitor ‘bounces’ on and off your particular page. Exit rate is defined as the percentage of visitors who leave your site from a given page based on how many visits that the particular page has received
     
    sabrina, May 15, 2012 IP
  6. lifeplayer

    lifeplayer Notable Member

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    #6
    Bounce rate is the rate that visitor leave from the entrance page without deep browse. Exit rate is the rate of the visitor leave from that page. Let show an example to see the different: website with 3 page: page A, page B & page C
    A visitor enter the page A and leave immediately : Bounce rate = 100%, exit rate from page A = 100%
    A visitor enter the page A and deep visit page B then leave: bounce rate = 0%, exit rate from page A=0%, exit rate from page B= 100%
     
    lifeplayer, May 15, 2012 IP
  7. hassan001

    hassan001 Active Member

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    #7
    Thanks for correcting me but where is the difference between bounce rate and exit rate in this case??? :)

    Regards
     
    hassan001, May 15, 2012 IP
  8. jenniferjohn

    jenniferjohn Peon

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    #8
    Bounce Rate is the percentage of visitors that hit your website on a given page and don’t visit any other pages on your site.
    The definition of Exit Rate is the percentage of visitors that leave your site from a given page based on the number of visits to that page (or pageviews in some cases). Sounds similar to Bounce Rate
     
    jenniferjohn, May 15, 2012 IP
  9. hassan001

    hassan001 Active Member

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    #9
    hassan001, May 15, 2012 IP
  10. p.caspian

    p.caspian Peon

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    #10
    Bounce rate means the rate of your sites visit but for less than one minute. And bounce rate and exit rate are the same.
     
    p.caspian, May 15, 2012 IP
  11. SarahMcCrary

    SarahMcCrary Greenhorn

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    #11
    For example, John views an organic search listing, clicks through to your site, and then leaves your site without visiting any other pages. This is called Bounce rate. Where as in case of Exit rate, John views an organic search listing, clicks through your site, reads a blog post, then clicks the About Us link. After finding out more about your company, John clicks the contact us link and fills out a contact form. He then exits your site. They both might sounds similar but there is a huge difference between them though.
     
    SarahMcCrary, May 16, 2012 IP
  12. Torafox

    Torafox Peon

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    #12
    You can actually view this in your Google Analytics.

    Here's my explanation, for example, if you see in your GA that your bounce rate is 100%, that means that visitors of your website didn't last long in viewing your website. The problem might be that they don't find your site interesting or there isn't any quality content to which they can click on.

    So, the lower percentage of your bounce rate is, the more likely it is that your visitors stayed on your website longer than five minutes or so.
     
    Torafox, May 16, 2012 IP
  13. chandrapal

    chandrapal Peon

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    #13
    Bounce rate (sometimes confused with exit rate)[1] is an Internet marketing term used in web traffic analysis. It represents the percentage of visitors who enter the site and "bounce" (leave the site) rather than continue viewing other pages within the same site.
     
    chandrapal, May 16, 2012 IP
  14. mangurock

    mangurock Member

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    #14
    Total number of visitor that visit your site but does not visit any other page of your site is called bounced rate. exit rate is the that the total no of visitor that exit from a particular page is called exit rate
     
    mangurock, May 16, 2012 IP
  15. kshuklaindia

    kshuklaindia Greenhorn

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    #15
    Thanks to every one for share your knowledge.
     
    kshuklaindia, May 16, 2012 IP
  16. Rahat.k

    Rahat.k Member

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    #16
    Bounce rate refers to the percentage of visitors who view only one page of your website before leaving. Exit rate is defined as the percentage of visitors who leave your site from a given page based on how many visits that the particular page has received.
     
    Rahat.k, May 16, 2012 IP