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Boosted two posts. One post got huge reach number and another post got less?why?

Discussion in 'Facebook' started by sqed, Mar 26, 2016.

0
  1. #1
    I boosted two videos last week. For one video the reach number is 139,412 and for another video the reach is just 14,962 Why there is this difference? I boosted these two posts for the same amount and same number of days. Below are the two posts:

    1. The video with 139,412 reach is https://www.facebook.com/sabah.alarabiya/videos/vb.394848127392280/437053109838448/?type=2&theater
    2. The video with 14,962 reach is https://www.facebook.com/SaudiGermanHospitalsGroupDubai/videos/vb.323396437737580/955164731227411/?type=2&theater

    Please let me know what might be the factors for the difference in reach number.

    Note: I have boosted post for the people who liked my page and for UAE market.
     
    sqed, Mar 26, 2016 IP
  2. chellosp

    chellosp Well-Known Member

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    #2
    Simple: the first video is more appealing than the second and got extra reach from people sharing and liking it.
     
    chellosp, Mar 26, 2016 IP