As you may know search engines look for quantity and quality of links to your site from other sites in order to give you rank. For example If you would like to have high rank by keyword "web hosting" you should place your link on sites that have content pages about web hosting with few outbound links to other sites. They should contain phrazes "web hosting" in body text. If the page is about "hosting reviews" and you place your link there with anchor text "web hosting" it will be also relevant link but less effective then first one. Such links are much more effective then links from directories and pages that are not about web hosting. Our company provides database of quality sites in order to give you ability to do relevant link exchange within content 3 way link exchange is also possible Try our service. First 5 exchanges are free. If you are looking for 1 way links reply to this thread with your site name and i will contact you with a list of sites that are relevant to your theme for placing your link on. I'll also give you the price.