Audi and BMW have started an interesting ad-war in California. I think this is the kind of advertisement that brings customers. Read more here.
lol That's just too funny... I hope this spreads and they end up doing it on a larger basis. Which would you choose though? God, I love both companies sooo much, I really don't think I could choose between the two!!
Audi respons to checkmate, autoblog.com/2009/04/17/billboard-war-redux-audi-shoots-back-bmw-turns-away/
During the recession times, they all struggle to survive . I can imagine it must be a fierce war . As I know there are similar ad wars between B2B giant like globalsource and alibaba .