black hat and white hat terms

Discussion in 'Search Engine Optimization' started by harry1, Aug 13, 2009.

  1. #1
    What are the terms are included in black hat , white hat , gray hat and red hat?
    please tell me in detail
     
    harry1, Aug 13, 2009 IP
  2. DrewMan

    DrewMan Member

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    #2
    Black Hat - These are a set of seo techniques which are seen as being "underhand" and "spammy". Eg. Hiding text on a page.

    White Hat - These are legitimate ways of doing SEO. They adhere to googles best practice guidelines

    Grey Hat - Exploit any areas where there is uncertainty in the rules

    No idea about red hat.
     
    DrewMan, Aug 13, 2009 IP
  3. alwaysmoney.nl

    alwaysmoney.nl Peon

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    #3
    Black hat is the stuff forbidden by Google.. keyword stuffing, cloaking, title stacking.. all the nonsense which will backfire on you eventually..

    White hat are the things that are allowed and encouraged by Google...

    Red hat is a new term to me, but I think it has something to do with things that are allowed but will get you down in search results, for example linking a bunch of websites to eachother, but the websites are hosted on the same server..

    Anyone who can clarify redhat??
     
    alwaysmoney.nl, Aug 13, 2009 IP
  4. smileybones

    smileybones Active Member

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    #4
    i guess red hat doesn't mean anything, people just like making up stuff like that to sound innovative and advanced but really it's just another useless label that doesn't really define anything. I'm pretty sure we'll have hats of all colores soon, you just put on a new hat and say 'Hey I'm doing 'reddish blue SEO with slight shade of white' and everyone goes like: "wow, the guy must be a guru (another word worn out of meaning by the way)"
     
    smileybones, Aug 13, 2009 IP
  5. DrewMan

    DrewMan Member

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    #5
    Just been having a browse and red hat is stuff that is good for seo when done within reason.

    Eg. Buying / creating links is good... but... Buying excessive links can hurt - so this is Red Hat.
     
    DrewMan, Aug 13, 2009 IP
  6. highintensity

    highintensity Peon

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    #6
    never heard of red hat before...interesting stuff. looking forward to hearing about magenta hat seo
     
    highintensity, Aug 13, 2009 IP
  7. varun8211

    varun8211 Peon

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    #7
    Black hat SEO tactics / spamdexing, is an attempt to redirect search results to particular target pages in a fashion that is against the search engines' terms of service
    white hat methods are generally approved by the search engines.
    Grey hat is a hybrid of black and white,basically a hacker who sometimes acts illegally, sometimes in good will, and sometimes not. :)
    The only thing I think of with red hat is Red Hat, Inc. a company - a major Linux distribution vendor.
    Nothing to do with SEO though :)
     
    Last edited: Aug 13, 2009
    varun8211, Aug 13, 2009 IP
  8. justkidding

    justkidding Active Member

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    #8
    I never heard the term red hat. Rest of the terms are well explained above...
     
    justkidding, Aug 13, 2009 IP
  9. Dan Schulz

    Dan Schulz Peon

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    #9
    Never heard of Red Hat as an SEO analogy, but I have heard of "Red Hat" as in the Linux distribution (and the company that sells support for it).

    Basically though the various "Hats" come down to three things. Those who build useful sites for people and get them rank well naturally (white hat), those who spam and manipulate the search engines (black hat -- I call these people search engine spammers, or "speamers") and those who fall in the middle.
     
    Dan Schulz, Aug 13, 2009 IP
  10. core8284

    core8284 Peon

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    #10
    RED HAT??? what will be the next color of doing the unethical way of link building...
     
    core8284, Aug 13, 2009 IP
  11. Dan Schulz

    Dan Schulz Peon

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    #11
    Green Hat, obviously. The art and science of buying links for ranking purposes. :p
     
    Dan Schulz, Aug 13, 2009 IP