I have a question with bing ads. In selecting keywords is it already "set" in terms of how much you have to pay per click? Or can you lower the bid? For example the keyword Make money online is 1.00 now what Im saying is you can't lower the bid its already set..or can you? I would like to start to get into paid traffic.. I also want to add I don't want to deal with google anymore with all its updates.
Hmmm, maybe you should take the time to inform yourself about the general background of bidding for PPC ads. It's much the same on all search engines. Youtube is your friend here.
Bing ads is also based on the quality score, It means the system would compare the relevent content from the landing between competitors, so try to optimize the onpage and user experience on site, add more media to keep the audience more engaring such as video, case studies, infographic or direct online support,... The bid may reduce on total CTR click as well. Try to split test to find out which copy content has highest CTR rate.