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Bing Ads increases Bounce Rates on my site

Discussion in 'Bing Ads' started by zero477, Apr 4, 2013.

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  1. #1
    Hello to all,

    I noticed that I have two identical campaigns in Bing and Google Adwords... Whan I disable bing Campaigns the Bounce rate is of 37% but when I turn on Bing Campaigns the bounce Rate goes to 74%

    How can I fix that? what is your opinion?
     
    zero477, Apr 4, 2013 IP
  2. amaxlite

    amaxlite Greenhorn

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    #2
    Either tweak the bing campaign by analyzing traffic data or turn the bing campaign off.
     
    amaxlite, Apr 9, 2013 IP
  3. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #3
    It depends on your niche, keywords, etc. If I understand this right, your bounce rate from both AdWords and AdCenter is about the same, which tells me, your probably want to tweak with your ads and keywords somewhat.
     
    qwikad.com, Apr 29, 2013 IP
  4. Tom Green

    Tom Green Greenhorn

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    #4
    First of all, why are you worried? Because of SEO?
    If you have GoogleAnalytics installed and Bing's version as well, they can tell apart Paid Search from Organic.
    Are you seeing your organic results drop?
     
    Tom Green, May 2, 2013 IP