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better to target lesser keywords first before harder ones?

Discussion in 'Search Engine Optimization' started by chinesechess, Aug 13, 2010.

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  1. Jim4767

    Jim4767 Prominent Member

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    #21
    The strategy is simple. You don't have to choose one or the other:

    • Place a relevant, competitive keyword within your less competitive, long-tail keyword.

    Case in point. I score #1 on Google for the modestly competitive keyword phrase "Pentecostal sermons". I score #12 in Google for the competitive keyword "sermons" that is contained within my less competitive "Pentecostal Sermons".

    By targeting a keyword phrase that I can score with (Pentecostal sermons), over the past six years I have been able to raise the very competitive keyword "sermons" to #12 by containing it within the longer-tail keyword phrase.
     
    Jim4767, Aug 29, 2010 IP
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