hi there, i was wondering if any of you guys could help me, does anyone know any good way to market my new software and where to advertise it, here is a promo video of it so you can see what sort of software it is. http://www.youtube.com/watch?v=UveIqjJSrnc thank you very much regards ricky,
find a jv partner with responsive list. u can give a free copy to the list owner if the product is yours then ask them to promote to their list, then u also make an opt in list to collect list.
- Get an affiliate program - Advertise on forums/bogs/ect - Find someone to review the software in exchange for a review
I'd setup some beta testing with companies that you're close to. Give them the product for free for awhile and hopefully they will provide others with referrals to your product. You can also get a blog up and running and start conversing with other providers and companies that you are targeting.
Advertising Advertising Advertising, that is the main key to getting your stuff noticed. Banners, link exchanges, email campaigns, a good mix of everything will get your name and product out there enough to get peoples attention.
If viable you should create a limited edition and upload it to all the free download sites. Next you should find the places where you can recruit affiliates to market you product for you. Regnow comes to mind as does Clickbank for certain types of software.
Read some of the content and articles at Software Promotions http://www.softwarepromotions.com there are good articles about software marketing there!