I've noticed I often get two different numbers when using google's keyword tool and their traffic estimator tool. Many times the two numbers are way different from each other. Even though all filters are set the same. Any suggestions on which one seems most reliable for projections?
Are paid tools going to be more acurate then Google's tools? Isn't one paid tool going to give far different numbers then another paid tool, and those paid tools will be different then Google's numbers? Just wondering what most people rely on.