Best techniques to master copywriting

Gary Halbert's letters are my fav too. So much to get from there..

~G

 

@Shuttle,

I loved your post - some very basic question each and every copywriter should keep in their memory all the time

And your eighth point is a nice implementation of the Pareto principle (the 80-20 rule) - "Who are its heavy users—the 20 percent who generate 80 percent of sales?". Nice, nice, nice.

Thank you

 

Thanks Lynne and Tiggi, I appreciate your words

 

I have to say that your post gave me a different perspective towards copywriting. Nice one, Shuttle!