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Best SEO Strategy? What more would you do?

Discussion in 'Search Engine Optimization' started by Mr.Dog, Oct 14, 2018.

  1. #1
    Hi,

    Here's my SEO strategy - what more can be added to make it better?

    1) Guest articles: rely on this primarily, but always promote something 100 % genuine, never-before-published

    2) Grammarly check of all posts/articles to make them grammatically correct

    3) Boost the posts via Facebook every month - both the own posts and the guest posts as well, because it creates good onpage user interaction/experience and indirectly helps in Google rankings.

    4) Optimize onpage content for keywords with focus on titles and anchor texts and above the fold content, use of synonyms and similar expressions to avoid keyword-penalty - a good tool for keywords is the Google Keyword Tool - another one is Google Keyword Planner (in the Google Ads platform)

    5) Upload XML sitemap to Google Search Console

    6) Monitor indexed pages (fluctuation/deindexing etc.) in Google Search Console

    7) Write meta description with relevant text - possibly with CTA's

    8) Test site speed: GTMetrix
    SEMrush
    9) Shrink site files (page files, image files etc). to make everything load faster

    10) Make sure page(s) are responsive/work well on mobile

    11) Upload and disavow toxic URLs in Google Search Console

    12) Use Hotjar to check the site's heatmap - then work on better onpage user experience with the design team

    What else would you do?
     
    Mr.Dog, Oct 14, 2018 IP
    SEMrush
  2. Rezkin

    Rezkin Peon

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    #2
    You can also include image SEO. Name the images using keywords and fill the image heading and description with relevant content to the picture. You will get traffic from image search especially for topics that are visual.

    You should also have a sound content plan which creates articles in such a way that you can internaly link them. Internal links are almost as important as external backlinks.
     
    Rezkin, Oct 14, 2018 IP
  3. Jamesdavide

    Jamesdavide Peon

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    #3
    A very good strategy. I like it. Thank you for sharing with us.
     
    Jamesdavide, Oct 16, 2018 IP
  4. qwikad.com

    qwikad.com Illustrious Member Affiliate Manager

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    #4
    Pretty sure #3 doesn't help SEO directly or indirectly.

    Make sure your site has a valid markup (on W3C Validator).
     
    qwikad.com, Oct 16, 2018 IP
  5. Harshal shah

    Harshal shah Active Member

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    #5
    hello, Hope you are doing well. Google updates their algorithms day by day and something new updates come. Follow Googles algorithms and make the strategy to get organic traffic from search engine. here is some point that you need to follow.

    • Do Keyword research and choose the best keywords.
    • Write an effective title and description including Primary keywords
    • Use h1,h2,h3 Tags in webpage
    • Use ALT Tag in Images
    • Create Sitemap
    • Create Robots.txt Disallow Unnecessary URLs
    • Regular Update Blogs
    • Avoid to Post Duplicate Content
    • Do Guest Blogging and Get Authority links
    • Optimize website mobile friendly
    • solve 404 errors
    • Link Building
    • Do Social media Activities
    Follow this strategy to get high ranking in SERP. May this will help you for your business.
     
    Harshal shah, Oct 16, 2018 IP
  6. MatBerrows

    MatBerrows Greenhorn

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    #6
    MatBerrows, Oct 18, 2018 IP
  7. onebasemedia

    onebasemedia Peon

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    #7
    The SEO strategy that you shared here will work well. You can also add few off page activites to that same like document sharing, image sharing, blog commenting etc which will be helpful along with this strategy.
     
    onebasemedia, Oct 30, 2018 IP
  8. sigen

    sigen Greenhorn

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    #8
    Uhh.. our SEO strategy is something like 40% of my checklist, but the basics are covered well. You can broaden it if you elaborate on each step in your checklist more.
     
    sigen, Oct 30, 2018 IP
  9. Browlnad

    Browlnad Greenhorn

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    #9
    nice strategy, I wonder what else can be done.
     
    Browlnad, Oct 31, 2018 IP
  10. Mr.Dog

    Mr.Dog Active Member

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    #10
    I think I'd add:

    13) add embedded videos to content, so that people spend more time on certain important pages

    14) split up large pages into multiple pages, so that people don't just navigate away, but click further in order to increase the average number of pages visited per session (important metric in Google Analytics)

    15) put primary content in the top part of the website

    16) avoid placing ads above fold and/or in top part of the pages (Google's algorhythms apparently don't like that)

    17) link out to high authority sites, but make sure you're linking to highly relevant useful content (not just linking out for the sake of linking)

    18) always use "nofollow" for outbound links

    19) frequently update main page, even if the rest of the site gets rare updates/or has mostly "evergreen" content

    20) use a commenting system on the article pages - helps increase the time spent on site, which could help in SEO

    21) use image alt texts, but avoid stuffing them excessively with keywords

    22) focus a lot on optimizing page titles (browser window titles) and make sure they are in line/related to the page's H1 tag

    23) scrap thin content and/or avoid creating useless content and/or minimze its proportion of the entire site

    24) create easily navigable menus and site structure

    25) detect broken links and fix them periodically (sometimes outbound links get broken)
     
    Mr.Dog, Oct 31, 2018 IP
  11. Buzzoid

    Buzzoid Greenhorn

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    #11
    I think you with such knowledge you can yourself give advice and not ask them: D
     
    Buzzoid, Nov 2, 2018 IP
  12. patriciaalexander

    patriciaalexander Peon

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    #12
    The SEO plan which you shared here will probably do the job nicely. You might even add off few page activites to the same such as document sharing, picture sharing, website commenting etc that will be helpful along with this particular strategy.
     
    patriciaalexander, Nov 2, 2018 IP
  13. Mr.Dog

    Mr.Dog Active Member

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    #13
    I was hoping for some exchange of opinions/experience. But I see not many people around here are into the latest SEO trends.

    Yet, many things are about to change from 2019. I'd love to hear some advice.
     
    Mr.Dog, Nov 10, 2018 IP
  14. Orol

    Orol Greenhorn

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    #14
    I recommend working on brand awareness. You should use not only backlinks but also references.
     
    Orol, Nov 11, 2018 at 2:59 PM IP